Apple has also created Diversity Network Associations, and partnered with organisations promoting women in tech. It makes work feel like home. In short, percent of the photos that Apple displayed to show off its latest camera technology were of women and people of color, yet just 32 percent of the company is female, just 9 percent is black and just 13 percent is Hispanic.
Why Apple needs more diversity Cook has been clear that he sees diversity as vital to the future of Apple. Related Content:. Apple, a company so committed to progressive values that struggles so badly to hire women, is actually a valuable case study in workforce gender relations.
So we created a new feature called Smart Invert that does it automatically. She arrives out of breath, and he opens the briefcase. Through innovative keynotes and wild stories of secrecy, genius and obsession, the company's culture was set early on, and it had a white, male face.
One of them eventually worked at Apple and encouraged Tyelisa to interview. Although Jobs might have said he believed in diverse experiences — such as, in his case, taking LSD — in practice, he presided over a company where the leadership was almost exclusively white and male.
While tech bosses have traditionally managed to hush up discrimination complaints by dealing with them in-house, this seems unsustainable in the era of MeToo.